August 28th, 2014
Sometimes selling a home is not as easy as you hoped it would be. A slow or declining market. Winter and tons of snow. Too many other homes in your area for sale. All of these things can take the wind out of your sails (and sales) when selling a home. We know that from years of experience and wanted to give everyone a few ideas on how you can make your home memorable and sell fast!
If you are trying to sell your home and things are not working out quite as well as you thought they would, there are still a few things you could try to turn things around. There is a unique buyer psychology at work in those who are looking to purchase a new house. Many think that if a house has been for too long on the market, it is an obvious sign that there is something very wrong with it and so they stay away. This can also influence the price of the house; the sellers will have to keep reducing the price of the house.
However there are many home staging tricks you can use to fight this and get a better price for your home – as well as sell it faster. Here are just a few of them:
Turn all the lights on: If your house is not well lit, things can look dreary and drab, especially if you show your house on a rainy day. Also, a good idea is to add floor lamps or table lamps in rooms that aren’t very well lit.
Set the table nicely: An empty dining room table is surely not attractive. Set it like you would if you had a dinner party, or at least add some fruit bowls or beautiful center pieces to spice it up a bit. It will really change the whole atmosphere in your home.
Mirror, mirror on the wall…: Add more mirrors in the house, as they can make the rooms look more spacious – something any buyer is looking for.
Repaint the walls: Even if the paint on your walls still looks pretty good, if it is in vivid colors it will not offer very good opportunities for staging. Repaint in neutral shades, to create a good canvas for staging. Some colors recommended by experts are: linen white, tan, beige, and even a mild yellow.
Depersonalize your home: It can be difficult for buyers to imagine themselves living in your home if everything in there is a footprint of you and your family. Declutter the rooms and put away pictures or any other objects that scream “you”.
Give your bathroom a facelift: Nothing makes potential clients run away faster than a poorly maintained bathroom. Make sure it is squeaky clean, replace any faucets that aren’t working properly and make sure there is no trace of mold on the walls. Add some potpourri or some scented candles and you’re all set.
Keep these tips in mind and you will surely be able to sell your home faster.
These are pretty simple steps that we do for our listings which really help buyers emotionally connect with the home. It also helps us get as much as possible during the negotiation process. Hope it helps!
June 6th, 2014
So as real estate agents, we’re always trying to find ways to get more done with less time. If we can do that AND get more sales at the same time then it’s ‘game over’. I saw this video on Facebook of an agent who is using this software to market to For Sale By Owners. I thought it was worth sharing to any agents that might have a need to market to For Sale By Owners and try to get them to list with you.
I haven’t used this software and can’t vouch for the review itself, but take a look and do your own homework. I’ve included the video on this page and you can also get a little more commentary from the agent that made the video on their website here: http://dustinmillerteam.com/fsbomber-fsbo-real-estate-marketing-software-review/
Here’s the video:
If you’ve used this tool or know someone who has (first hand) then let us know. It may help others make a more informed decision if they are thinking about using it too. Thanks!
May 14th, 2014
Over the years the question of “why should I hire a Realtor” has come up more times than I can count. I thought I’d share my perspective on this for more of a selfish “I hope less people ask this question” type of reason. While this is my motivation it doesn’t mean there isn’t a good reason to hire a Realtor. Let me explain.
Many homeowners that are considering the sale of their home operate on the mistaken belief that they can save money by avoiding the commissions of a professional realtor. While you may be an excellent negotiator and fully capable of getting a reasonable price on your property by yourself, you still stand to benefit more through the services of a real estate agent, thanks to their level of experience, knowledge of the market, and legal position as an intermediary between you and the seller.
Realtors Offer Their Experience To Serve Your Best Interests
After having lived in a home for many years, you can very easily get used to a number of relatively simple compromises that will affect the value of your house on the market. A good realtor has the expertise necessary to tell what improvements can be made in order to ensure a sale at maximum profit.
These improvements can range from the suggestion of a simple outside paint job to a full-on consultation about managing the property’s appearance and utility in a way that presents it in the best possible light. These extra steps can result in considerable profits at the end of the deal that you, as a homeowner, may otherwise have been unaware of.
Your Real Estate Agency Has Valuable Knowledge That Can Help You
While it may be tempting to simply list your home on whatever website seems to be the most convenient and feature the highest traffic, an agent who has studied the market intensively knows best what options should be taken, and which are not worth the investment.
For instance, what matters more than being listed on the website with the highest traffic is being listed on the one with the highest number of successful sales in your area, for homes like yours. This is information that only an established agency would have access to.
A Legal Buffer Is Of Critical Importance
All kinds of real estate deals can go south in a number of ways, legally speaking. There are numerous cases of homeowners who were faced with unwelcome surprise lawsuits stemming from issues they did not know they had when selling their home by themselves.
An experienced real estate agent makes it his or her business to identify these cases and to take responsibility for minimizing your level of liability. This allows the agency to act as a buffer between you and any legal liability you may have to the buyer.
I hope this make sense and, of course, if you have other points to make or questions you can comment below.